web design

  • We’ll create tasteful designs for your company’s various digital products.
  • Prompt and professional web design development, following your company’s corporate guidelines.
  • We’ll create a web design for any product, from a web banner to a website and a full advertising campaign.
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web design

what is web design?

Web design is primarily the visual design of a website or application. This design then needs web development to function technically, which is often done by someone else. Although technology has advanced to the point where anyone can create a website or app, most people do not have the knowledge or understanding to do it well.

Nowadays, more and more people are connecting to the internet via a mobile device because it is always close at hand. This means that today, web design is initially created for smart devices, leaving the desktop version as a secondary consideration. This trend will only continue to grow as device and internet technologies continue to evolve and people spend more and more time on the web.

a bit of history

It is more than 32 years (06.08.1991) since the first website appeared on the internet. It was simple and consisted only of text. Since then, there have been several major innovations that have made web design what we see it today:

  • 1995 – JavaScript appeared, making it possible to make web pages dynamic and interactable
  • 1996 – Adobe Flash gave web designers the freedom to create even more dynamic websites by adding video, audio and animations
  • 1998 – CSS appeared, making it easier and simpler to design fonts, add background images and colors
  • 2000 – PayPal appeared, starting a wave of online commerce
  • 2007 – with the first iPhone, web designers were forced to adapt and design to look good on smart devices, taking into account screen size limitations
  • 2010 – the idea of responsive design was born
  • 2012 – flat design emerged and started its victory parade

the aim and objectives of web design

The main goal of web design is to help users get to the information they are actively seeking. To achieve this goal, we need to work on many tasks at the same time:

  • SEO – adjust content to be found faster in search engines
  • user satisfaction – the user experience on the website must be positive in order to create a desire to return
  • responsiveness – the website must be accessible on all devices
  • brand consistency – web design must be consistent with brand guidelines, thus promoting credibility and recognition
  • technical optimisation – everything must work quickly, with as few failures as possible
  • conversion – the right placement of elements and user guidance will increase the number of potential customers

related types of web design

Although web design may at first appear to be a one-size-fits-all concept, it can be broken down a little further:

  • UX (user experience) design – responsible for making the product intuitive and easy to use while achieving business goals
  • UI (user interface) design – responsible for making the product work on different platforms and have easy, smart navigation
  • Front-End Web Development – a highly technical way of designing because it focuses directly on code
  • visual design – everything the user sees (background images, buttons, icons) and how these elements are adapted to different devices
  • Information Architecture Design – responsible for the hierarchy of content placement and accessibility to maximise user understanding

customer testimonials

contact us before your visit

Weekdays from 8.00 to 17.00

Address: 42 Pernavas Street, Riga, LV-1009, Latvia (easy access to the parking lot from 22 Vārnu Street)

Phone +371 67 278 992,
+371 20 159 890

E-mail: enivo@enivo.eu

Weekdays from 8.00 to 17.00

Address: 42 Pernavas Street, Riga, LV-1009, Latvia
(easy access to the parking lot from 22 Vārnu Street)

Phone +371 67 278 992, +371 20 159 890

E-mail: enivo@enivo.eu

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